BITM 2nd Semester
Business Communications Board Question Paper 2023

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TRIBHUVAN UNIVERSITY
FACULTY OF MANAGEMENT
Office of the Dean
April 2022
Full Marks:60 Pass Marks:30 Time:3 Hrs
MGT 204:
Business Communications

Candidates are required to give their answers in their own words as for as practicable.
The figures in the margin indicate full marks

Long Answer Questions
Section "A"

Brief Answer Questions:

[10 × 1 = 10]
1.

a. What is the role of personal communication in a business setting?
b. What is a common misconception about communication?
c. Define opinions and beliefs.
d. What is "a map fitting a territory" in relation to language?
e. Define ethnocentrism.
f. Rewrite the sentence substituting the cluttering phrase:
He has been in hospital for the reason that he suffered from a fatal disease.
g. What is an attention-getting opening in sales writing?
h. Why does a physical layout of curriculum vitae matter?
i. What is audience analysis while making speeches?
j. Why does colour as a nonverbal communication matter?

Section "B"

Attempt any FIVE Questions:

[5 × 10 = 50]
2.

What is true dichotomy? What can a communicator do to correct the error of two-valued thinking?

3.

Discuss how adaptation is supported by communication theory.

4.

Discuss on the importance of positive language and overall tone of courtesy for effective correspondence.

5.

What are cover letters? Show different parts of cover letters indicating clearly based on the imaginary format of your own.

6.

Enumerate and discuss the prefatory parts of reports.

7.

Why is dictation of letters and reports important? Discuss the techniques and procedures of dictating briefly.

8.

What is non-verbal communication? What do you think are the most important categories of non-verbal communication? Justify your answer.

9.

Write short notes on (any two):
a. Operational definition of communication
b. Symbolizing process
c. Human attitudes and business