BIT 7th Semester
E Commerce Board Question Paper 2080

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BIT 403-2080 ✡
Tribhuvan University
Institute of Science and Technology
2080
✡
Bachelor Level/Fourth Year/Seventh Semester/Science
Bachelors in Information Technology (BIT 403)
(E Commerce)
Full Marks:60 Pass Marks:24 Time:3 hours

Candidates are required to give their answers in their own words as for as practicable.
The figures in the margin indicate full marks

Section A
Long Answer Questions
Attempt any Two question.
[2x10=20]
1.

What is E-commerce? Discuss the key elements of the E-commerce Business Model.

2.

What is a dual signature? How is the dual signature generated? Describe the payment authorization in SET.

3.

Define social, mobile and local marketing. How are the completion rate and skip rate used in video ad marketing?

Section B

Attempt any Eight questions

[8x5=40]
4.

Discuss E-commerce history with respect to innovation, consolidation and reinvention.

5.

How can capital be raised for a business model? Explain.

6.

Describe integrity, nonrepudiation and confidentiality in E-commerce security.

7.

Discuss the security threats in E-commerce.

8.

Explain the process of E-payment using online credit card transactions.

9.

How can you use open source CMS for developing E-commerce applications?

10.

Discuss the Pinterest marketing tools.

11.

What is a recommendation system? Differentiate collaborative filtering from content based filtering.

12.

What is a page rank? How can you do search engine optimization to improve page rank?