BBA 4th Semester
Sociology for Business Management Board Question Paper 2024

TRIBHUVAN UNIVERSITY
FACULTY OF MANAGEMENT
Office of the Dean
November 2024
Full Marks:50 Pass Marks:100 Time:3hrs
BBA /
Fourth Semester /
SOC 203:
Sociology for Business Management

Candidates are required to give their answers in their own words as for as practicable.
The figures in the margin indicate full marks

Long Answer Questions
Section "A"

Brief Answer Questions:

[10 × 2 = 20]
1.

Mention any two characteristics that show the relationship between power and authority.

2.

Define interactionism. Write down any two assumptions of it.

3.

Differentiate between ascribed status and achieved status with proper examples.

4.

Write about post modernity in a sentence.

5.

Mention any four features of gender.

6.

List out any four factors enforcing group formation.

7.

State features of social change.

8.

Write down any two importance of research ethics.

9.

Define 'cultural hybridity'.

10.

What is meant by 'glass ceiling'?

Section "B"

Short Answer Questions:(Attempt any SIX Questions)

[6 × 5 = 30]
11.

Discuss the relation of sociology with business management.

12.

Discuss the importance of understanding consumer behavior and organizational culture for business management.

13.

How does structural-functional approach explain family? Explain it.

14.

Distinguish between social inequality and stratification with examples.

15.

Highlight scopes of corporate governance.

16.

Define urban sociology. How does it differ from sociology of the city? Explain it.

17.

Define entrepreneurship. Describe sociology of entrepreneurship.

Section "C"

Long Answer Questions:(Attempt any THREE Questions)

[3 × 10 = 30]
18.

Define sociology. Analyze the historical development of sociology as an academic discipline.

19.

How does P.K IP in his article, 'Is Confucianism Good for Business Ethnics in China?' analyze for the development of business?

20.

What is sociology of labour market? Analyze its key areas of interest.

21.

Define social research. Shortly discuss the three ways of doing sociological research.

Section "D"

Comprehensive Answer / Case / Situation Analysis Questions:

[4 × 5 = 20]
22.

Analyze the following case carefully and answer the questions that follow:

Tara Palmer Tomkinson has become one of the most well-known British celebrities over the last ten years. At the age of 20, she was photographed for Tatler magazine as the original 'It' Girl. This term was coined in popular culture to refer to young women from the upper classes who were 'famous for being famous', having insufficient talent or achievements to warrant the amount of attention they received in the public eye. Tara grew up in a wealthy family who owned a 1200 acre farm estate, and boarded at a high status public school. She was discovered by the mass media whilst pursuing a modelling career and the resultant publicity led her into a new lifestyle of celebrity. Tara was presented as a 'surrogate sister' of Princes William and Harry, dated a wealthy restaurateur and was invited to write a column for The Sunday Times about her activities with the 'jet-set' society. After suffering from addictions to alcohol and other drugs, she made a come-back in the world of fashion and was recently invited to take part in the reality TV show, I'm a Celebrity – Get Me Out of Here!.

Questions:
a. How do you think Tara's family background and 'status situation' have affected her life chances?
b. In the mass media's construction of the 'It' Girl, what kinds of cultural values and qualities are presented as being desirable?
c. How much power do you think the 'It' Girls have in relation to other kinds of wealthy, upper class people?
d. How does the given case analyze the relations between society and business? Explain it.